SEO Promotion
In today’s digital landscape, your potential customer often begins their search for a product or service on Google. That’s why your website’s position in search engine results directly impacts brand recognition and sales. SEO (Search Engine Optimization) is a set of measures aimed at improving the site’s visibility for target queries, attracting higher-quality organic traffic, and converting visitors into customers.
Our Approach to SEO Promotion
Comprehensive Site Audit
- Technical Analysis: We check page load speed, mobile compatibility, URL structure, and critical errors.
- Content Audit: We evaluate the uniqueness, relevance, and optimization of texts, images, and meta tags.
- Comparative Analysis: We review competitor rankings and determine key growth opportunities for your site.
Semantic Core Development
- We select keywords that accurately reflect your products/services and have sufficient search demand.
- We distribute keywords across specific pages to build a proper SEO structure for your website.
- We continually monitor and update the semantic core in response to market changes and user behavior.
On-Page Optimization
- Creating and updating SEO-optimized texts, headings (H1, H2), meta tags (title, description), and microdata.
- Optimizing site structure and internal linking to enhance user experience and facilitate speedy indexation by search engine bots.
- Technical refinements: fixing duplicate pages, errors in robots.txt and sitemap.xml files.
Off-Page Promotion (Link Building)
- Acquiring quality backlinks from vetted resources, blogs, forums, and reputable media outlets.
- Building a natural link profile that increases search engines’ trust in your site.
- Monitoring backlinks to identify and disavow harmful or low-quality links.
Results Analysis and Ongoing Improvement
- Configuring and tracking key metrics (keyword rankings, site traffic, conversions) using Google Analytics, Search Console, and other tools.
- Regular reports on work performed: changes in rankings, growth in organic traffic, outcomes of link-building campaigns, etc.
- Adapting the promotion strategy to new search engine algorithms, user behavior factors, and business goals.
Why Choose Us